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Client Access Area
BrandAscent™: APCF
Welcome! This is your client area, where you’ll find access to any files, survey resources, questionnaires and additional assets throughout the BrandAscent™ framework. Each stage will open in sequence as we progress through the build out of your BrandAscent™ Package.
BrandAscent™ Roadmap & Results Framework
BrandAscent™ is the 5-pillar framework we use to help our clients strategically position and execute their brand identity and digital experience for exponential growth. We do this by combining data strategy, design-thinking and the power of storytelling through empathetic insight to design brand identities and digital experiences that empower businesses to stand out in a sea of monotony, delivering a core message that is undeniably distinct and attractive to the market.
BrandAscent™ Roadmap & Results Framework
BrandAscent™ is the 5-pillar framework we use to help our clients strategically position and execute their brand identity and digital experience for exponential growth. We do this by combining data strategy, design-thinking and the power of storytelling through empathetic insight to design brand identities and digital experiences that empower businesses to stand out in a sea of monotony, delivering a core message that is undeniably distinct and attractive to the market.
Moving Forward
The Foundational Strategy
Executing the quantifiable benefits of market-leading branding strategy and digital experience begins by recognizing that design itself is a completely different thing to understanding the mechanics of a business and how it should be used to drive the overall goal of adding value to stakeholders.
01 Results Architecture™
PROJECT KICKOFF & DISCOVERY
Design Brief & Project Objectives
02 Attraction Economics™️
CORE MESSAGE & VALUE PROPOSITION
Ideal Buyer Alignment & Key Differentiation
03 Digital Rise™️
DIGITAL STRATEGY & DESIGN
Brand and Digital Touchpoint Strategy
04 Market Ignition™️
DESIGN SYSTEM & APPLICATION
Brand Identity & Digital Scaling System
05 Acquisition Engine™️
ROLLOUT STRATEGY
Brand Guidelines and Digital Handover

01 Results Architecture™
We Won’t Leave The Success Of Your Brand To Chance.
BrandAscent™ is centered upon creating distinctly recognizable and scalable emotional connectivity between you (the business) and them (the market). If you want to draw a more meaningful connection with your market that pays back in spades, build a better brand.
MARKET
ASIAN PACIFIC
CHILDREN’S FUND
OPPORTUNITY
02 Attraction Economics™
Engineering Your Market-leadership By Creating Clarity & Distinction
Understanding the journey of a business, its processes, what’s important to the brand and its history will bring you one huge step closer in aligning your vision with a brand that accurately communicates your purpose as a whole. From this point onwards, your brand strategy and digital experience will have a foundation from which your company’s story can be explored to identify the very same value-creation that market-leading brands promote.
External Stakeholders
Brand Research
External stakeholders are essential to our research and positioning process. By understanding how your brand is being perceived outside of the four walls of the business we can leverage further insight on opportunities for growth and increase clarity around the articulation of the exact level of value that you bring to the market.